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Guaranteed on Time and on Budget

Fees 

Value of My Copywriting Services

You will get value from my freelance B2B copywriting services as can be seen from the Testimonials. Naturally, you want to know what that value will cost you. Everybody does. It's a fair question. 

Project Based Fee Structure for Defined Scope

My fee structure for B2B copywriting will help you control or improve your marketing ROI. It'll save you money. I don't quote an hourly rate. I quote by the project. This reduces your risk of facing run-away costs if the project drags on.

When you explain to me what you want and we discuss this to be sure I understand what you want (no surprises) and how to give it to you, I will provide you with a fixed fee for the project with the understanding that, if you change the scope of the project, I will change the fixed fee.

Here are fee ranges for various types of projects and scopes:

Schedule of Professional Copywriting Fees

Sales Brochure          -     Slim (8.5X11 folded)                                $400 – 1200

-       Sell sheet – one page                             $400 – 800

-       Sell sheet – two page                              $600 – 1200

-       4 panel (11X17 folded)                           $1200 – 2000

-       Multi-page (8.5X11 size pages)                $400 – 600 per page

-        

Flyer (one page)                                                                                  $400 – 600

 

Corporate brochure (8.5X11 size pages)                                            $400 – 800 per page

 

Case study (aka product success story)                                            

-       Article format (500 – 1000 words)              $400 – 1200

-       Highlight or summary (one page)             $400 – 600           

Surveying customers to uncover good case study candidates           $400 – 600 consulting fee      

White paper or special report  – 5 – 10 pages                                  $2000 – 4000

– 10 – 20 pages                                 $2800 –  6000

Developing a list of 5 good topics from which the client                      $400 – 800 consulting fee

can choose                                                                                           

Advertizing

Print ad                  – half to full page                                                   $1200 – 2400

                        –  quarter page and smaller                                    $800 –1600

                        –  classified                                                              $200 – 400

                        – yellow pages or directory display ad                     $200 – 600

 Advertorial            – full page                                                               $1200 – 2800

                       – partial page                                                             $600 – 1200

Multi-page editorial (aka special section or feature)                                $400 – 1200 per page

 

Billboard or other out-of-doors ad                                                              $400 – 800

Website writing

website page creation or update                                                                $200 - 300

marketing e-mail                                                                                         $200/page                                                          

Publicity

Standard press release (1 –  2 pages)                                                       $400 –1200

Backgrounder (2 – 4 pages)                                                                       $600 – 1600

Article ghostwriting (500 – 1000 words)                                                     $400 – 1200

 

PowerPoint presentation – 10 – 15 slides (no speaker script)                   $600 – 1400

PowerPoint presentation – 10 – 15 slides (with speaker script)               $2000 - 3000

                                                Additional slides                                           $ 80 – 120/slide

                                                Additional speaker script                             $200 - 300

Direct Mail

Direect mail package to generate leads (Typically a 2-page letter,

reply card and possibly envelope teaser)                                                   $1500 - 3500

Win-win Arrangement for Both of Us

This is a fair arrangement for both of us.  You get a fixed number that you can put in your budget for copywriting to attempt to predict your ROI with a guarantee that the defined scope will not cost you any more than that - no surprises. And I get a defined amount for my copywriting efforts - no surprises for me either.

Reduced Risk

You take some risks with this arrangement.  I take most.

Fee Payment

I do expect 1/3 of the fee upfront with the balance due on completion of the project.

So, Call Now for No-Surprise B2B Copywriting Services

  847-989-5517 

 

 

 


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